This project is a campaign designed to encourage children to spend more time outdoors and engage with the natural world. Responding to the increasing amount of time young people spend on screens, the campaign promotes simple, accessible ways to reconnect with nature through play, exploration, and observation.

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Developed in a mock collaboration with the UK Pollinator Monitoring Scheme, the project highlights the importance of pollinating insects and biodiversity, while introducing children to outdoor activities that support both learning and wellbeing. The outcome includes a forest exploration kit, activity cards, and a series of visual campaign materials, all designed to make nature feel exciting, approachable, and part of everyday life.